NitroFlare LogoLounge Handmade Aesthetic in Logo Design with Bill Gardner

Discussion in 'E-Books & Tutorials' started by kocogi, Oct 30, 2015.

  1. kocogi

    kocogi Active Member

    May 29, 2012
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    LogoLounge: Handmade Aesthetic in Logo Design with Bill Gardner
    Duration: 1hr 21m | Video: h264, yuv420p, 1280x720 30fps | Audio: aac, 44100 Hz, 2 ch | 495 MB
    Genre: eLearning | Language: English | Intermediate

    The handmade aesthetic isn't limited to little boutiques; even large businesses (including Starbucks, Nordstrom, and Whole Foods) understand when it's best to play the "handmade" card. Kick back in the LogoLounge and learn how imperfection, texture, and personality can help add a sense of authenticity to your client's brand.

    Design expert Bill Gardner shows how to decide when a human touch is appropriate, incorporate free-form and line-drawing illustration techniques, use color and texture to make surfaces seem more tactile, and use typography to express specific ideas. The good news? You don't have to relinquish your favorite digital tools. Bill shows how to create this "old world" look using "new world" shortcuts.

    Topics include:
    Human Touch
    Hand IllustrationLine Personality
    Surface Technique
    Application of Color
    Hand Type
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